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e-Marketing Tip

The importance of frequency.

Knowing how often your email marketing campaign should touch your subscribers can be a difficult question. Send too often, and you're likely to be perceived as SPAM. Too infrequently, and people forget about you. House & Home Digest strikes a balance, sending magazine-quality content and sweepstakes just like a printed magazine - once per month. For more e-marketing tips visit our Best Practices Blog.